Tuesday, 2 October 2012

Rosalind Stoughton - infinity: yearbook design

''2012 Yearbook for the BA (Hons.) Photography course at Leeds College of Art and accompanying promotion for their Graduate Show.''

Link

Photography yearbook designed by Ros Stoughton [just graduated off our course]:
I saw the design work for this a while back and instantly thought it worked really well, managed to get myself a copy of it the other day.
The combination of typography with strong - vibrant - photography works perfectly, gives the book an overall visually pleasing aesthetic which instantly catches your eye. Working with strong photography along wit type was an idea we had for our brief, combining the two to make really crisp outcomes such as these.





graphene - artem bogachev

''School start-ups is the graph after the material graphene (graphene)Graphene was first obtained by Russian scientists Andrei Geim and Konstantin Novoselov from the University of Manchester in 2004, and already in the 2010th this discovery was the Nobel Prize. Graphene - a layer of graphite (hexagonal lattice of carbon atoms), one atom thick. Graphene - the thinnest solid substance with a mass of useful properties. Amazing simplicity of the experiment, conducted by Geim and Novoselov. They painted a few strokes with a pencil (graphite rod) on an adhesive tape. Then stuck to it a second piece of tape and unstick them. Graphite is divided in half. They again took a clean piece of tape and then unstick them. Layer was again divided in half. For dozens of divisions they have this layer one atom.''


Corporate identity for a start up science company, that specialises in material graphene.
This is the overall branding for the business, which i feel fits the company perfectly. The simple vector shapes, colour limitations and overall minimalist style really works for a contemporary science company. However would not really apply to the company that we are branding -  i feel a bit of this work is slightly too modern and minimalist; making it not really fit for purpose within the science industry where the purpose of the design would be more important the the aesthetic, therefore information would have to displayed clearly - easily read and understood - which does not really work here. Some of the work, it too minimalist and although it looks really crisp it would not necessarily be appreciated by people working in the science field.  

      

Science museum - rebrand

Science Museum re-brand
''Science and technology are ever-changing subjects in both form and shape. The more we learn about science and the more advanced we become in technology, the more they changes in the way we view them.
This non-static and fluid visual identity reflects upon these subjects and tells a story. It allows room for movement, growth and transformation in any shape or size.''


Branding for a science museum, relates to our project as it will be seen by a similar audience; therefore has to be fit for purpose, has a high class traditional feel along with a contemporary twist to keep it current, I feel it works quite well as a branding especially the logo, something similar to this would work perfectly for the vitro-regeneration brief. One way i would improve it however would be with the random shapes that have been applied to each design, it does work in tie-ing all design work together however on things such as posters and letterheads it is slightly too overpowering, should be slightly more subtle - minimalist.

  



Core laboratories - lab report design

Lab reports -
Couldn't really find any well designed lab reports/experiment reports.
Reports such as these would usually be published by labs to help showcase their experiments and results to the wold. Therefore as part of our projects we will be designing these publications for vitro-regeneration to be printed around the world. These papers would have to have a formal feel to them within the design due to the wide audience that will see them; however after looking through a few examples it seems that not so much consideration is put into the design work behind them at all, which would give us the scope to do something completely different to other labs in order to push the potential of company and have them seen by a much larger audience. Unlike these examples we will try not to stick to generic styles; try to be different to push the capabilities of the lab reports, however not too experimental because the over all design has to be relevant for it's purpose; form follows function. Just give them a nice overall design aesthetic to make people want to see them.

           

Monday, 1 October 2012

Vitro regeneration research paper

Trying to get my head around vitro-regeneration.

Here is a PDF of a full length research paper about written by Blackson L. K. Thokozani from Africa Biotechnical laboratory.

http://www.nri.org/projects/adappt/docs/Thokozani2011Bobgunnia.pdf

The paper is quite hard to get your head around, especially to me who has only heard of the subject for a few weeks and is yet to fully understand it. This study involved two separate 
experiments. The first evaluated the effect of pre-sowing treatments and growing medium on ex vitro
seed germination and early seedling development. The second experiment involved  in vitro
germination, shoot initiation and rooting of shoots; which basically covers what Matthew's dads company covers. The papers cover these two experiment, explains how they are done as well as breaking down the results for you.

Content like this is very useful because as part of the brief we are going to publish papers such as this within nicely laid out publications which follows the overall aesthetic of the company which we choose. Therefore it will give us some interesting content to experiment with for initial design concepts for these publications whilst we wait for the content from Matthews dad.

N. Daniels identiy






N. Daniels
Identity and Stationary Design.

This is the stationary design for N. Daniels, a rep and photo producer in Vienna. It's simple, cool and thermo sensitive. The black color of the varnish fades at body temperature - as soon as you hold it in your hands you literally produce an image by yourself. It's a dynamic and living design - the business cards are little polaroids with a constantly changing surface.
Really clever idea to use heat reactive paper for the identity of company, as it can be applied to almost all printed material also is very reflective of the company itself; makes the printed material interesting to hold which makes people keep onto them more than others. 
Would be interesting to apply an approach similarly to this for the 'vitro-regeneration' brief.
An outcome with a bit of theory/thought behind it to make it relevant for the subject matter.

Bambooman - album/ep artwork



Artwork for some of bambooman Ep's and albums, very indie-est illustrative style behind the design work which although they are aesthetically pleaseing i do not feel they fully represents his experimental, down-tempo, future-beats music.
I feel the music would be much better illustrated with a much more expressive image rather than illustrations.